JCX EXPERTS
Introducing Samantha Gleave, Founder and Director of So What's The Plan
We are delighted to welcome Samantha as one of our fabulous JCX Experts!
So What’s The Plan is a Strategic Marketing for Continuous Growth based in Jersey, helping businesses elevate their Customer eXperience (CX) by aligning their marketing strategies with customer-centric approaches. With over 30 years of experience, Samantha specialises in:
🚀 Strategic marketing involves more than just enhancing marketing efforts; it’s about understanding your business’s strengths, target market, and competition to ensure your business stands out and continues to resonate with your customers. This approach addresses three key questions: where, how, and when your business should compete, leading to meaningful changes in how your business operates and connects with its markets.
🔍 Customer eXperience Strategy – Helping businesses create and implement strategies that place the customer at the heart of their operations, ensuring a seamless and exceptional experience across all touchpoints.
📈 Market Analysis – Providing in-depth insights into customer behaviours, preferences, and pain points, empowering businesses to enhance their service offerings and build stronger relationships with their customers.
💡 CX-Driven Business Growth – Supporting businesses in adopting a customer-first mindset, driving growth by delivering personalised, meaningful experiences that resonate with their audience and foster loyalty.
At So What’s The Plan, the focus is not just on strategy but on creating lasting change that enhances how businesses engage with and serve their customers. Samantha’s customer experience-driven approach helps businesses ensure that every interaction matters.
We are proud to have Samantha and the So What’s The Plan team as part of the JCX Alliance, bringing her invaluable expertise to help Jersey businesses deliver outstanding customer experiences.
